Analysis of Head Cabbage Market Performance

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Published on International Journal of Agriculture & Agribusiness
ISSN: 2391-3991, Volume 1, Issue 1, page 215 – 224
Publication Date: 20 October 2018

Beriso Bati Bukul, Yassin Esmael Ahmed, & Asfaw Negesse Senbata
Department of Agricultural Economics
Department of Rural Development and Agricultural Extension Research
Adami Tulu Agricultural Research Centre
Adami Tulu, Ethiopia

Journal Full Text: Analysis of Head Cabbage Market Performance (Case Study in Kofele and Kore Districts, Oromia Region, Ethiopia).

The study analyzed market performance of head cabbage in Kofale and Kore districts with the objective of identifying actors involved in head cabbage markets and examining market performance of head cabbage. A two-stage sampling procedure was used to select sample households. A total of 120 head cabbage producers, 50 traders and 50 consumers were randomly selected and interviewed using structure questionnaires and checklist. The descriptive statistics and market margin model were applied to analyze head cabbage market performance. The result of the study shows that farmers used three market outlet to sell their product. These are collectors, wholesalers and consumers. However, they earn low/little market margins from the large volume of head cabbage they sold to collectors and wholesaler compare to consumers. This is due to brokers who have the power to determine prices paid by the traders and thus extract huge marketing margins. Therefore, this study suggests that it shall be better to improve the farmers’ market margins from collectors and wholesalers by strengthening farmers-traders linkage through reducing brokers’ exploitation and solving related production and marketing problems in the study area.

Keywords: Actors, Head Cabbage, Market Margin, Market Performance, Kofele, Kore.

1. Introduction
Head cabbage belongs to a class of vegetables called Brassica, also known as cruciferous vegetables because their flowers are cross-shaped (Anonymous, 2012). It has 90% water and an excellent source of minerals, Vitamin A and C and the B vitamins. According to Anonymous, (2012) head cabbages are mostly produced for and marketed through informal market. Head cabbage grows best under cool conditions. Ethiopia is one of the top five African countries producing head cabbage (Anonymous, 2012). Head cabbage is a major economically important vegetable in Ethiopia (Bezabih et al., 2015). Agricultural marketing is conducted mainly through the informal sector through traders. Poor marketing services, facilities and transport in rural areas affects agricultural commercialization (MoARD, 2010). The Ethiopian government attempts to promote production and marketing of economically important vegetables to increase competitiveness in domestic, regional, national, and international markets through improving market performance (MoARD, 2010).
Head cabbage is widely produced in Kofele and Kore districts due to its suitable environmental condition (DoA, 2013). It is also one of the cash crop vegetable produced and marketed by farmers in the districts. However, market incentive gained from head cabbage products supply to market is very low due to poor market performance, in adequate market infrastructure, facilities, and perishability of the product (DoA, 2013). Poor performance of market chain (that is if market performance is not efficient, sufficient and price signal arising at consumers level are not adequately transformed to farmers) places farmers at a disadvantage (Bosena et al, 2011). Therefore, this study was initiated to identify and indicate factors affecting head cabbage markets and improve output market performance in the study areas.
Objectives of the Study;
a. To identify actors involved in head cabbage markets;
b. To examine market performance of head cabbage in the study areas

2. Research Methodologies
2.1. Description of the study Area
This study was conducted in Kofale and Kore districts, West Arsi zone, Oromia region, Ethiopia. Kofale and Kore are located at 275 kilometer and 305 kilometer from capital Addis Ababa towards south Ethiopia. The major agro-ecology of Kofale and Kore districts are high land which cover 90% and 88% respectively (DoA, 2013). The annually rain fall and temperature received by both districts are 1500 mm-2100 mm and 1200mm-1800mm, 5oC-17oC, and 19oC-23oC respectively. Kofale and Kore districts are found within the attitude of 2400-2700 and 2650-3000 meter above sea level having clay loam soil which is the dominant soil type in the areas (DoA, 2013). The districts have bi-modal rainfall distribution which the main rainy season starts from June to September/October and short rainy season from March/April to May (DoA, 2013). The districts feature a crop-livestock mixed farming system. Barley, Potato, Wheat, Maize, Enset, Cabbage and Head Cabbage are widely grown in the districts both for food and marketing purposes. Head cabbage is a major cash crop vegetable produced in is the districts to earn income ……..